Years ago, while visiting Memphis one evening, Team Member Scott Owyen wandered his way down Beale Street. As a lifelong musician - one who knows how to play multiple instruments - it was simply natural to go into the famous B.B King's Blues Café.

Much to his surprise, the legendary B.B. King was right there in the club, stopping by to just say hello while in town to accept a music award. Whether it was his presence, the vibe of the night, or just listening to some good blues music, the inspiration suddenly hit Scott.

A blues tune started forming in his head. Playing off of the idea of the color of Genie's blue lifts, he started putting together a blues song:

What started off as a playful riff became a creative aspiration to Scott. "I thought performing a 'Genie Blue' song would be a fun, wild way to end a product presentation at ARA (the tradeshow), so I recorded all of the back up instruments and then kind of hid my guitar behind the podium," he describes. "Once I was finished talking, I broke out my guitar and the recorded music played in the background. It's a blues tune - but it also represents the kind of fun we've always had at Genie."

Genie Media Producer, Phil McCoy, recognized the potential of the song and brought Scott together with producer arranger Geoff Ogle of goplaymusic.com. Together, they recorded the song as an electric blues tune just as Scott envisioned it.

"Scott has magical songwriting ability – and combined with Geoff's talent for quality production and arrangement, we had a winning combination," says Phil. "Working with Scott and Geoff on Genie Blue was a career highlight. I love the sound, it's phat and from the first note of Scott's blistering guitar performance, you're hooked. I love it."

Most recently, the Genie Blue song was honored with a prestigious Silver Communicator Award by the International Academy of the Visual Arts (IAVA) in the Audio category of Inspirational Recording with special achievement noted for the Production of Original Music. This is quite the accomplishment considering the Communicator Awards received over 9,000 entries this year from the U.S. and around the globe.

"This honor is such a thrill for me and has allowed me to write a dedication to Team Members and customers – I'm so grateful to be part of the ride. It's another great aspect of what this company is," says Scott.

"All I can say is this is really cool," added Ron DeFeo, Terex CEO. "It is nice to be recognized by your peers and appreciated for the excellence you have achieved in this artistic pursuit. But for the business men and women to appreciate it as well, then it is just downright remarkable. Whatever we do in life it is important to have fun. I hope this attitude continues!!"

Scott also helped to start the Terex All Star Band, including bassist Fred Casten, guitarists Bob Bradshaw and Tyler Brown, Robert Franklin on drums (all from Genie and Terex). They have performed at sales meetings and annual tradeshows. Their CD's of Genie and Terex-themed songs have been handed out to countless customers across the globe.

Genie Blue Media

Download bonus materials from Genie Blue including sheet music and album covers